John Reynolds Joins DART Insight and Communications Inc. as Senior Associate, Global Business Strategist, COO/Marketing Innovator & Business Technology Expert

Brings C-Level Experience with Large Organizations and Start-Ups, Has Unparalleled Understanding and Experience with Commoditizing Technical, Business and Consumer Attitudes Involved in Using Telematics

Toronto—John Wright (CEO – Insight) and Victoria Ollers (CEO – Communications) of DART Insight and Communications Inc. are pleased to announce that John Reynolds has joined the DART team as a Senior Associate providing advice and counsel as a Global Business Strategist, COO/Marketing Innovator & Business Technology Expert.

John brings a diverse background and senior experience as a strategist and innovator having worked in some of the world’s largest organizations and run start-up operations for entrepreneurial-backed Fintech organizations and financial start-ups. With strong tactical leadership experience, he’s led organizations through transformative ventures, from development to implementation, from strategic planning to translation of those plans into action at the tactical level.

John is recognized as a subject matter expert in the automotive telematics vertical and has unparalleled understanding and experience with commoditizing the technical, business and consumer attitudes involved in using telematics for P&C insurance in North America and Europe.  He played a key role in developing the base technology for road pricing trials in the UK and North America and was very active in business development to top US insurance companies, at the C-Level, for the use of the data with the actuarial teams.

John brings expertise across various business areas including marketing (digital/social/online/offline/brand/product); technology (application development, marketing, program management); and business development (building sales teams, international sales, C-level sales, contracts/negotiations). In COO roles, John has deep experience managing companies broadly across all corporate functions, including HR, Finance and Risk/Compliance. Notably, John was a leading team member in the start-up of ING Direct, and ZenBanx (bank in the cloud, money transfer) in both Canada and the USA (purchased by Social Finance, SoFi).

DART’s offer to the marketplace is simple: a portfolio of single, owner-operators at the top of their game who know each other thoroughly and who are brought together selectively to work on client assignments to provide insight and communications expertise. DART is the collective skin and an acknowledgment that the firms’ leadership and its associates work together as a team. DART is co-owned and operated by two well-known professionals who bring opinion research and communications practices together—John Wright who is CEO – Insight, and Victoria (“Vicki”) Ollers who is CEO – Communications . There’s a lot of grey matter (and hair) here without the overhead that others bring to the table. That’s what our clients want so that’s exactly what we deliver. On Point – On Target.